Tag Archive | Video

#FiveTipsFriday Corporate Branding Video

Last week we offered some tips on developing product demo videos. This week we thought we’d stay in the same ballpark and talk about the development of corporate branding videos. In many ways, the process for actually developing the video will be the same as it is for developing a product video. What differs, however, […]

Our Advice: Hold the Phone on Vine

Last week, the first REALLY big news of the social media world hit. Rather than a brand new platform or a catchy new phrase like content marketing, this big news is something different – an app. Released by Twitter, the app is called Vine, and it is attracting a lot of interest from the marketing […]

Five Fundamentals for Video

While some of the marketing tools we’ve discussed in this series may, according to some, not be as useful in the 21st century marketing environment, there seems to be almost universal agreement that the age of the video is here. With the massive power of YouTube, anyone can produce a video and make it accessible […]

50 Marketing Fundamentals – A Series

This is the time of year when people in our business live in two years at the same time. We are still in the midst of working on projects and campaigns that were initially planned last year but we are also keeping one eye on next year as we begin planning for each client. Planning […]