Archive | May 2013
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Last week we offered five tips on how to get a company blog started. Today, we’re going to offer five tips on how to choose what blogging platform you’re going to use. There are a lot of considerations as you make this decision, so this will just be enough to get you started. 1. Decide […]
About a month ago, Google shocked the blogging world by announcing it was going to be killing its popular Google Reader in July. Google Reader was like a web-based RSS feed. In the “old days” (about 7 years ago) you could use Reader not only to keep up with your favorite sites but also to […]
Often on this blog we have talked about how difficult it can be for marketers to keep up with just the business of marketing. There are always new platforms, new techniques, new theories to test, and new ways to approach the business of promoting products to increase sales. However, this is only a part of […]
When talking to companies about starting a blog, we usually are greeted with two questions. The first is, “How are we going to come up with enough content for a blog?” and the second is, “How can we make sure our blog doesn’t end up as yet another abandoned company blog where everyone can see […]
This post is by Robert Spore, photographer and creative services We are not “businessmen,” per se. We are in the creative department, which means that we’re a little mad, perhaps, and that our thought process is…maybe a bit skewed. What I’m trying to say is that maybe we have the complete wrong spin on this. […]